The bulletproof interior quality of the previous generation appears to have been lost, and although still of a very high standard the Passat no longer matches its in-house rival, the Audi A4. Many believe the reason for this step back in quality, also seen in the Mk V Golf of 2003, is to allow daylight between the marketing and price positioning of Audi and Volkswagen products. The previous generation Volkswagens were generally viewed to be on par with their Audi cousins. On the four wheel drive version, the transverse-engine platform dictated a switch from the Torsen center differential of the B5 to the Haldex multi-plate clutch. This change also changes the handling closer to a front wheel drive car, with understeer -- and better fuel economy. Unlike the Torsen, the Haldex can only respond after slippage has occurred. It does this with a jolt which may cause the remaining wheels with traction to lose their grip. The Haldex can direct power more unequally than the Torsen, which was limited to 66:34 or 34:66 in the B5 Passat. This may help with extraction from deep sand, although the Passat is far from being an off-road vehicle. Fuel Stratified Injection is used in nearly every petrol version of the Passat, ranging from 1.6 to 3.2 L, but the multivalve 2.0 L TDI is the most sought out version in Europe. Volkswagen made a series of commercials in mid-2006 claiming the Passat had the "lowest ego emissions" on the road. The ad campaign attempted to suggest that Passat could give people luxury without being a status symbol or an ego booster.
Below you will see a relatively normal Search Engine Result Page (known as a SERP in the industry). The image is slightly blurry, because Hubpages embeds the image, and compresses it (which is a drag, even when it is linked) but the image should be familiar enough. Can you spot the difference between sponsored links and organic links? Since we're talking about, you're probably more conscious, and looking for the answer, and you can probably find it. While searching on Google, if you're not careful, it is not entirely different than sorting through junk mail. If you're shopping, this is a good thing. If you're researching, or require customer service from a service provider, clicking these links are generally NOT the right thing to do. Let's look at the image below. It might be shocking, but it is true. The orange arrow is point to the only organic listing in the graphic. So, what is an Organic Listing on Google? It's a misnomer anyway. The Organic Listings are displayed in order or Most Relevant, to Least Relevant, from top to bottom, respectively.
At the bottom of each SERP you'll usually see a link that says "next page" or something like that. Each page after page 1 is increasingly less significant than the previous. If nobody pays for organic listings, how are they determined? A team of professionals could write a series of encyclopedias about the answer to this question. It is super massive, but I will explain in short, so you can have a functional understanding. Google, and all the big boys, use a complex series of data points gathered from each site, and link on the Internet and catalog the results in thousands databases. Whenever you type a keyword, or keyword phrase into Google, it cross references that phrase with it's organic listings (and it's advertisers listings) and returns a Result Page (which we've been calling a SERP). Showing up on the Organic Listings means that, by virtue of its content, value, and existence, that page has been deemed "relevant to your search" by the search engine, and is delivered to you. It is important to deliver highly relevant results, so you will continue to use the search engine (and hopefully click the ads, from Google's perspective).
If you are not shopping for a new product, or service, DO NOT click the sponsored listings. You'll be taken into a sales environment. So if you are not going to buy, or don't want to be "sold" then please stick to the organic listings. If you're researching something, just for general knowledge, or for whatever reason, the Organic Listings are almost ALWAYS more relevant than the sponsored links. So, unless you want to waste time, and the economies futile money supply, do not click the sponsored listings in this scenario. The name of your service provider, followed by a .com is probably their web address, and can be typed directly into your browser, not a search box. Don't just blindly search, and click the top one or two results and then get pissed when someone tries to sell you something. Let's say you're a DISH Network customer. If you already have service, and just need the answer to a question, and you go to Google and type in "DISH Network" - you are going to be served advertisements designed to sell service to new customers.
