The VVIQ asks participants to rate the vividness of images formed in the “mind’s eye” (Marks, 1973). The questionnaire consists of four visualization prompts (a familiar face, a sun rising, a familiar storefront, and a country scene) with four items to rate for each prompt, totaling 16 rated items. We first created eight new car-specific items (grouped into two sets of questions about two prompts; see Table 1), modeled after the 16 original VVIQ items (Marks, 1973). In creating these items, we purposefully included only visual cues for rating, since our measure of perceptual expertise specifically assesses visual expertise. The overall shape is retained though, with a single block design that stretches back into the fenders, increasing the front end’s “pointiness.” The new headlights are also offered with a Multibeam LED set-up for enhanced nighttime visibility, plus Ultra Range high beams to see even further down the road. Though, in fairness, the BMW 330i was equipped with its stiffer, lower M Sport suspension for this test.
Our test model rang in at $63,675 after options and delivery. To measure other aspects of car expertise, we had the participants complete (1) a perceptual car expertise test measuring the ability to learn and recognize six target cars (the Vanderbilt Expertise Test, or VET; see McGugin, Richler, Herzmann, Speegle, & Gauthier, 2012), and (2) a semantic car expertise test measuring knowledge of car model names (the Semantic Vanderbilt Expertise Test, or SVET; see Van Gulick et al., 2015). Participants also completed the VET and SVET for birds, so that we had an expertise measure to contrast with car expertise. Welcome to Performance Mercedes-Benz - a proud Mercedes-Benz dealer and recipient of the prestigious 2019 Star Dealer award from Mercedes-Benz Canada! Our team strives to deliver the best customer experience: Performance Mercedes-Benz's customers will tell you that when they promise they deliver and we encourage you to check our Google Reviews so you can see for yourself.
The result is an entry-level luxury car that will appeal to fans of the three-pointed star but won’t win over diehard enthusiast drivers the way the 3 Series has for years. For instance, car experts as identified by the VET achieve higher scores on a test of semantic knowledge for cars (Van Gulick et al., 2015). Moreover, good performance on the VET-Car predicts good performance on other car tasks (like a matching task), even once performance on other VET categories is regressed out (McGugin, Richler, et al., 2012). In other studies, the VET-Car shows a significant relationship (again, even after regressing out performance for other categories) with the fusiform area’s response to cars (McGugin, Newton, Gore, & Gauthier, 2014). For our purposes, the VET-Car allows us to make inferences about car-specific effects, to the extent that the effects do not generalize to the VET-Bird. Conversely, to foreshadow our results, we did not find that these two measures relate, suggesting that performance on a car recognition test has little to no bearing on self-reported imagery vividness.
In the VET-Car/Bird, participants match four target exemplars for six unique car models or bird species, respectively. In the SVET, participants must choose the real subordinate-level label from two plausible-sounding foil names. For lovers of high-end performance, Mercedes-Benz also offers the C63 AMG, which consists of two engine options, namely C63 and C63S. Receive the latest news, special offers and exclusives. Performance Mercedes-Benz offers top-of-the-line luxury vehicles and automotive services. Dealer Optin- I consent to receiving electronic messages regarding new offers, exclusive invitations, promotions and other information concerning Mercedes-Benz products and services from Lone Star Mercedes-Benz, 10 Heritage Meadows Road SE Calgary, AB T2H 3C1. You may unsubscribe at any time. HIDDEN - Dealer Optin- I consent to receiving electronic messages regarding new offers, exclusive invitations, promotions and other information concerning Mercedes-Benz products and services from TriStar Mercedes-Benz, 368 Rothesay Ave Saint John, NB E2J 2C4. You may unsubscribe at any time. While great effort is made to ensure the accuracy of the information on this site, errors do occur so please verify information with a customer service rep. When shopping for a luxury car, or looking for experts to service your prized possession, it’s important to have a dealership you can trust.
